Description

Student Work

Date

Sep. 2016

Category

Corporate Design, Packaging, Advertising

Anti-Aging

creme duo


Aging is part of our development and is described as a complex process. People have always put great emphasis on their appearance. Mainly on the purity of her skin, because tight skin is evidence of vitality and healthy lifestyle. To keep the skin young, there are various tricks and recipes. Daily care and the facial cleaning after the wash should be accustomed. A facial scrub should also be part of the nursing routine. A healthy diet can also help here, but also home remedies or various cosmetic products. The last point is a huge issue as the market for anti-aging products is now very wide.

Thanks to the new formula of Helene Xanthen, the minerals and vitamins absorb up to 90% of the skin and thus the least possible loss of material. After application, the skin is noticeably tighter and is thus tightened. For regular use, the first changes are seen after two months. This product line is not only suitable for wrinkled skin, because it is also suitable for pleat prevention.

Description

Student Work

Date

Sep. 2016

Category

Corporate Design, Packaging, Advertising

Product


For the day

in ivory
(height:4,1cm)

For the night

in anthracite
(height:4,1cm)

Packaging


Corporate Design


The logo is a word / picture mark, which consists of the "HX" and the lettering. These two elements compose the brand name "XANTHEN COSMETICS". The two elements are in a fixed ratio to each other and it is not allowed to modify them. The lettering which is composed with the logo is exclusively written with the font "Aristocrat". The super-sign "HX", is always read as an "X", indicates a shape of an hourglass. It is used as a picture mark and identification element of the brand.

Corporate Publishing


Advertising


"Aging is relative."

That's the slogan for the brand and also the slogan for the advertising campaign which are used in magazines and billboards.

Exhibition